TIME TO GLOSS UP THE YEAR WITH SHADES EQ!
Start the year off right
with re-stocking on your favourite acidic toner!
PURCHASE:
24 MIX & MATCH SHADES EQ
RECEIVE:
2 SHADES EQ PROCESSING SOLUTION 1L
PREPACK:
1 SEQ VV SWATCH PAGE
1 SEQ N SWATCH PAGE
1 SEQ GI SWATCH PAGE
1 SEQ T SWATCH PAGE
1 SEQ P SWATCH PAGE
Shades eq is THE GO-TO FOR BLONDE TONING !
CHECK OUT OUR MUST-HAVES BELOW!
NATURAL BLONDE
ICY BLONDE
PEARL BLONDE
ASHY BLONDE
MATTE BLONDE
HAVE YOU TRIED OUR NEW LEVEL 10s?
Because if not, you’re missing out!
Our best toners for high level blondes. Now, introducing 3 new shades to add to the Shades EQ high level toning palette, powered by our most loved shade toning families –Titanium (T), Pearl (P) and Gold Iridescent (GI):
010T –Platinum
010P –Ivory Pearl
010GI –Tahitian Sand
And of course, the 2 you already know and love
010N –Delicate Natural
010VV –Lavender Ice
SHADES EQ TONERS ARE PERFECT FOR
NEUTRALIZING UNWANTED UNDERTONES EXPOSED BY LIGHTENING CUSTOMIZING HAIR’S TONE FOR MAXIMUM PERSONALIZATION
AFTER LIFTING WITH FLASH LIFT BONDER INSIDE & TONING WITH SHADES EQ GLOSS 010GI TAHITIAN SAND
AFTER LIFTING WITH FLASH LIFT BONDER INSIDE & TONING WITH SHADES EQ GLOSS 010T PLATINUM
AFTER LIFTING WITH FLASH LIFT BONDER INSIDE & TONING WITH SHADES EQ GLOSS 010P IVORY PEARL
HAVE YOU SEEN OUR MANTRA WALLS IN STORES?
Go check it out for an integrated digital experience
FULL MANTRA STORY
Find the top shades in color gels and shades eq to create the perfect liquid pairing
NEAR FIELD COMMUNICATION & QR
Giving you all the information you need about color gels, shades eq, and flash lift, right in the palm of your hands!
INTRODUCING NEW WORK HARD
New! WORK HARD
50% more product
68% less plastic
SAME GREAT FORMULA
BREAK THE MOLD
PURCHASE:
3 NEW RK BREWS WORK HARD MOLDING PASTE TUBE 150ML
RECEIVE:
1 NEW RK BREWS WORK HARD MOLDING PASTE TUBE 150ML TESTER
WORK HARD, PLAY HARD
CELEBRATE A HARD WORK WEEK WITH NEW WORK HARD
Purchase
2 NEW RK BREWS WORK HARD MOLDING PASTE TUBE 150ML
+ MIX & MATCH 10 TOP SELLING POMADES
HIGH HOLD POMADE
THICKENING POMADE
CREAM MANEUVER POMADE
OUTPLAY TEXTURE POMADE
CLAY POMADE
WAX POMADE
RECEIVE: PRODUCTS
2 NEW RK BREWS WORK HARD MOLDING PASTE TUBE 150ML
RECEIVE: BREWS PONG KIT
2 PING PONG BALLS
6 BREWS SUSTAINABLE SOLO CUPS
2 BREWS SUSTAINABLE MINI FLAGS
JOIN THE HYPE INTRODUCING BREWS PONG!
THE ENDLESS POSSIBILITIES WITH BREWS PONG
SOCIAL EVENT
Build your social following by raffling off the pong kit on your social media to generate buzz around brews and your salon!
INCREASED TRIAL!
Any purchase of new work hard allows the customer to throw a ping pong ball into the kit! Whoever wins gets a pomade of their choice AT 25% off!
TEAM BONDING NIGHT!
Host a salon team bonding night over some brews! Whoever wins the round gets to take home two new work hard for themselves!
CAMO PONG!
Any camo client gets to throw a ping pong ball into the cup that holds an in-salon coupon to be used for their next visit!
NYC Crafted, Barber Inspired.
The Director's Cut
By terry ritcey, national education director
SHADES EQ GLOSS - BACKGROUND VS. TONE
Very often I am asked to explain the difference between background and tone in haircolor. I am going to use Shades EQ Gloss as our example. I hope you find this explanation helpful.
COMPLIMENTARY VIRTUAL CLASS FEBRUARY
12:00 p.m. - 1:00 p.m. and 1:30 p.m. - 2:30 p.m. ET
FEBRUARY 1st
Principles of Science - 12:00 p.m.
Principles of Professional Treatments - 1:30 p.m.
FEBRUARY 3
Principles of Finishing - 12:00 p.m.
Principles of Consultation - 1:30 p.m.
FEBRUARY 8
Principles of Wealth - 12:00 p.m.
Retail: It’s in the Bag - 1:30 p.m.
FEBRUARY 10
Pre-Booking: Power Booking - 12:00 p.m.
Retention: The Perfect Clientele - 1:30 p.m.
FEBRUARY 15
Referral: Promoting Referral Business - 12:00 p.m.
Salon Emotion - 1:30 p.m.
FEBRUARY 17
Shades EQ Gloss Obsessed - 12:00 p.m.
Color Gels Lacquers Obsessed - 1:30 p.m.
FEBRUARY 22
Color Fusion Obsessed - 12:00 p.m.
Chromatics Obsessed - 1:30 p.m.
FEBRUARY 24
Blonde Idol Obsessed - 12:00 p.m.
Lighteners Obsessed - 1:30 p.m.
ADDITIONAL CLASS
WHAT THIS CLASS WILL TEACH YOU:
Quick and easy techniques to increase the services you can offer
Develop social media skills and discover new business advice to create new services and increase customer satisfaction
Create personalized formulas for each of your clients, for a unique and dazzling signature look
3-HOUR LOOK & LEARN
$45.00 OR 15,975 C5A POINTS