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NEW SHADES EQ BABY BLONDE

PREMIXED TO CREATE THE BABY BLONDE TREND WITHOUT THE GUESSWORK

3 NEW VIOLET GOLD SHADES

NATURAL, SUNKISSED AND IRIDESCENT COLOR

THE PERFECT BALANCE OF COOL VIOLET AND WARM GOLD REFLECT ON A BROWN-TO-TAN BASE

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NEW SHADES EQ BABY BLONDES

VIOLET GOLD VS. GOLD IRIDESCENT

VG VIOLET DYES (.2)

Tones down yellow undertones

Provides visible iridescence

GOLD DYES (.3)

Provides sunkissed glow effect

Balances coolness of violet

GI GOLD DYES (.3)

Predominately gold tones for golden gloW

VIOLET DYES (.2)

Provides sunkissed glow effect

Hint of violet subtle iridescence

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GET YOUR BABY BLONDE SHADES TODAY!

PURCHASE

3 RK SEQ GLOSS 010VG 60 ML

3 RK SEQ GLOSS 09VG 60 ML

3 RK SEQ GLOSS 08VG 60 ML

PLV

SEQ VGs SWATCH TOOL

VALEUR SALON
83,97 $
CODE: R1396F

TODAY IS THE DAY YOU CREATE YOUR DREAM BLONDES!

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26%

PURCHASE

MIX AND MATCH OF 12 SEQ

3 RK SEQ GLOSS 010VG 60 ML

3 RK SEQ GLOSS 09VG 60 ML

3 RK SEQ GLOSS 08VG 60 ML

1 RK FLASH LIFT BONDER INSIDE 1 LB

RECEIVE

1 RK PRO-OXIDE 20 VOLUME 1 L

1 RK SHADES EQ PROCESSING SOLUTION 1 L

1 RK SEQ CRYSTAL CLEAR 500 ML

PLV PREPACK

1 SEQ VGs SWATCH TOOL

1 SEQ VG WALL CHART (EN/FR)

3 WIDE AND LONG COLOR BRUSHES

3 MIXING BOWLS

3 WHISKS

VALEUR SALON
297,29 $
CODE: R1397F

CANADA’S BABY BLONDE AMBASSADOR TASHA PARKER

CLICK TO FOLLOW @TASHAPARKERHAIR TO GET ALL THE TIPS AND TRICKS ON THE NEW VIOLET GOLD SHADES

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HAVE YOU TRIED FLASH LIFT BONDER INSIDE YET?

BONDER ALREADY INSIDE = LESS TIME MIXING AND LESS EXPENSIVE!

THE IMPORTANCE OF BONDERS:

Help reduce breakage for increased strength

Improve elasticity, smoothness, and shine

1. BUILT-IN MEASURING CAP

No scoop needed

2. EASY POUR SPOUT

No clump, no plume, no mess

3. THIN FLEX PACK DESIGN

Space saving for easy storage

DEEP CLEAN DRY SHAMPOO

STAY FRESHER, LONGER. NO WATER REQUIRED.

BEST DRY SHAMPOO, 2020 WINNER ALLURE - BEST OF BEAUTY AWARD

WHAT IS IT?

A uniquely formulated dry shampoo that provides maximum oil absorption for up to fourth day hair! Double the performance OF Pillow Proof Blow Dry 2-Day Extender.

TECHNOLOGY AND INGREDIENTS

Deep Clean Dry Shampoo is formulated with rice and Tapioca starch for maximum oil absorption.

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DEEP CLEAN GRAB & GO

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22%
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22%

PURCHASE

9 DEEP CLEAN DRY SHAMPOO 5 oz.

RECEIVE

1 DEEP CLEAN DRY SHAMPOO 5 oz. TESTER

1 STYLING BEST SELLERS CHECKOUT DISPLAY

1 DEEP CLEAN DRY SHAMPOO SHELF TALKER

161,91 $
PRIX SALON
VALEUR SALON
207,90 $
PRIX REVENTE: 26,99 $ / CH
CODE: R1398F

INTRODUCING STYLING BEST SELLERS CHECKOUT DISPLAY

1. SIX INDIVIDUAL SLOTS FOR QUICK MERCHANDISING PLUS ONE TESTER SLOT TO INCENTIVIZE PURCHASE

2. DURABLE MATERIAL TO MERCHANDISE any styling product THROUGHOUT THE YEAR

3. Interchangeable GRAPHICS TO ANIMATE NEW LAUNCHES AND PROMOTIONS

4. SIZING MADE FOR ALL STYLING PRODUCTS

DEEP CLEAN ESSENTIALS

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26%
Save
26%

PURCHASE

6 DEEP CLEAN DRY SHAMPOO 5 oz.

RECEIVE

1 DEEP CLEAN DRY SHAMPOO 5 oz. TESTER

1 DEEP CLEAN DRY SHAMPOO SHELF TALKER

107,94 $
PRIX SALON
VALEUR SALON
145,53 $
PRIX REVENTE: 25,69 $ / CH
CODE: R1399F

Hairspray Blowout

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Save
25%

PURCHASE

MIX AND MATCH 12 OF TOP SELLING HAIRSPRAYS - 25% OFF!

TRIPLE TAKE 32 SPRAY 300 ML

CONTROL ADDICT 28 SPRAY 300 ML

FORCEFUL 23 SPRAY 300 ML

QUICK DRY 18 SPRAY 300 ML

WAX BLAST 10 150 ML

FASHION WORK 12 365 ML

WINDBLOWN 05 235 ML

TRIPLE PURE 32 9 OZ.

RECEIVE

2 LOLLIPOP CARD INSERTS

À PARTIR DE
143,01 $
VALEUR À PARTIR DE
190,68 $
PRIX REVENTE: À PARTIR DE 19,87 $ / CH
CODE: R1400F

The Director's Cut

By terry ritcey, national education director

INTRODUCING THE NEW SHADES EQ GLOSS VIOLET GOLD FAMILY - BABY BLONDE

The new Shades EQ Gloss Violet Gold family is Redken’s new take on the rising Baby Blonde trend in hair color.