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WHAT TO EXPECT?


The Grand Opening

Prepare yourself for a breathtaking moment of innovation, taking you through the history of Redken and its foundation


The Spectacle

Experience another side of the inspiring world when the lights go down in a global infusion of creativity and festivities.

The Education

Two full days of inspiring and immersive education to learn better, live better, and earn best with your fellow and new Redkenites.






Get Immersed in Redken Education

SUNDAY, OCTOBER 27th


Tiktok, Grow your business with tech, Grown your business with purpose -Exclusive Early Bird
1:30-2:45pm

Salon SOS -Exclusive Early Bird
3:00-3:45pm

Forever Redkenite -Exclusive Early Bird
3:45-4:30pm

Cocktail
7:30-8:30pm

Grand Opening at Rebel Nightclub
8:30pm onwards
Get inspired by global artists with the ultimate runway to kick off Redken Fusion 2024


MONDAY, OCTOBER 28th


Opening
9:00am

Prepare yourself for a breathtaking moment of innovation, taking you through the history of Redken and its foundation



The Collection
9:10-10:15am

Add luxury style to your portfolio of expertise, with a runway inspired by the stylists that create the red carpet looks that are coveted from around the world, that the masters make look effortless.



Fueled
10:20-11:00am

Think beyond boundaries and inspire all clients with this session fueled by art and self-expression without labels.



Luxe Texture
11:15-11:45am

No matter what your hair type, feel limitless and learn how to create and show your clients how to wear their best hair yet.



Hollywood Haircolor
12:45-1:25pm

What does it take to create your best color service? How do you create haircolor that captivates from the red carpet? Take back to the salon celebrity- influenced haircolor by Sean Godard.



Iconic Blondes
1:30-2:30pm

Addicted to Blonding? Looking to inspire your GUESTS WITH NEW SERVICES AND THEIR BEST BLONDE yet? Don’t miss the ultimate session for one of the top services behind the chair with two iconic blondes themselves, Adrienne Dara and Tasha Parker!



The Science Behind the Innovation
2:45-3:15pm

Crack the code to knowing which color will correct it and the ultimate product hacks for any stylist at any stage to help you navigate the most challenging of hair scenarios.



Expensive Hair
3:25-4:30pm

Cocktail & RK Electric Festival Gala Dinner
7pm onwards



TUESDAY, OCTOBER 29th


Social Panel
9:35-10:10am

Welcome back for another day of immersive education



Stylist Success
10:15-11:05am

Put your knowledge to the test to elevate and expand your salon business with some of our industry's experts.



Couture Haircolor
11:15am-12pm

 



From the Pit
12:50-1:40pm

Add luxury style to your portfolio of expertise inspired from the runway! Tips to take your finishing to the next level so it is photo perfect and to draw your next new client to your chair with Fashion Week stylists.



State Change
1:45-2:30pm

Feat. Cindy Duplantis, Danielle Wulff & Catherine Allard. This is the session where clients will be transformed in real time and during which you will learn to use your expertise to create beautiful and wearable looks imbued with inspiration and simplicity.



Taper and Fade – Barber Masterclass
2:35-3:20pm

Get immersed in the future of the barbershop. This class will equip you with skills to accelerate the world of men’s grooming and to learn start to finish techniques and looks to take back to your guests.



Closing Remarks
3:20-3:30pm




The Full Three-Day Experience


SUNDAY, OCTOBER 27th
Exclusive Early Bird TIKTOK 1:30-2:45pm
Exclusive Early Bird Salon SOS 3:00-3:45pm
Exclusive Early Bird Forever Redkenite 3:45-4:30pm
Exclusive Early Bird Cocktail 7:30pm – 8:30pm
Grand Opening at Rebel Nightclub 8:30pm onwards

MONDAY, OCTOBER 28TH
Opening 9:00 am
The Collection 9:10-10:15am
Fueled 10:20-11am
Break 11:00-11:15am
Luxe Texture 11:15-11:45am
Lunch 11:45am-12:55pm
Hollyood Haircolor 12:45-1:25pm
Iconic Blondes 1:30-2:30pm
Break 2:30-2:45pm
The Science Behind the Innovation 2:45-3:15pm
Expensive Hair & Closing 3:25-4:30pm
Cocktail & RK Electric Festival Gala Dinner 7:00pm onwards

TUESDAY, OCTOBER 29th
Opening 9:30-9:35am
Social Panel 9:35-10:10am
Stylist Success 10:15-11:05am
Couture Color 11:15am-12pm
Lunch 12:00-12:50pm
From the Pit 12:50-1:40pm
State change 1:45-2:30pm
Taper & Fade 2:35pm – 3:20pm
Closing Remarks 3:20-3:30pm

Tickets Include

•   Entrance into the Grand Opening Event at REBEL with cocktail tickets, th
•   Transportation to REBEL and back from the Sheraton Hotel for the Grand Opening,
•   2 days of Education Including Breakfast and Lunch Oct 28th, 29th.
•   Gala Seated Theme Party and Dinner on the 28th
•   RK ELECTRIC FEST (festival theme)
•   Note: tickets do not include hotel and transportation costs



Cancellation Policy

After August 15th, tuition for classes is non-refundable and non-transferrable to other events. Tuition can be transferred to a new registration only if the person who originally paid the tuition makes the request in writing.




Ticket Purchase
•  Register early and get access to the early bird package
•  One FREE 90 minute TikTok upskilling session, and an exclusive VIP cocktail prior to the Grand Opening.
•  Be one of the first 200 tickets purchased to get access to the early bird package



Hotel Booking
•  Book your transportation and hotel here!

Discover our star artists

Sean Godard | @seangodard

Based out of Brooklyn, NY Sean is an in-demand editorial and session colorist and finisher. He is a 3x NAHA nominee and a 2x NAHA winner, 2019 Team of the Year as well as 2022 Hair Colorist of the Year. His work has appeared in Fashion and Industry magazines around the world. He has worked on ad campaigns for Redken 5th Ave, Ulta Beauty and many other designers and various fashion/lifestyle brands. Sean has appeared as a regular make-over expert on popular TV shows. He has worked backstage with many major celebrities at the MTV Video Music Awards both in NYC and LA. His celebrity clients include Emma stone, Lindsay lohan and many more. Sean is one of the top colorists in the Redken network with over 15 years with the brand. He is also a member of the Ulta Beauty Pro Team. Sean spends his time traveling and spreading the Redken love around the globe.



Lindsey Olson | @lindsey.marie.olson

Lindsey Olson has been a part of Redken for the past 15 years, inspiring on a global level through hair color, textured hair, and styling including social media guidance. Lindsey has been recognized with accolades including Behind The Chair 2022, BIG Shot Styling Shot winner, NAHA, the first ever US L'Oréal Color and style trophy winner in 2019, L'OREAL Color and Style trophy winner for natural texture 2020, Sam Villa Ambassador, Redken Mizani texture squad, and countless publications in the industry as well editorial world. Lindsey facilitates program at The Redken Exchange, in salon programs and international events. She is a continuing collaborative of multiple photo shoots annually including REDKEN. Lindsey is a fellow salon professional who celebrates the excellence of this industry through Redken education. She is passionate artist who will provide professional and thorough education that involves all textures for color, styling and social media.



Blake Reed Evans | @blakereedevans

Introducing Blake Reed Evans, the spirited hairstylist hailing from the heart of Tampa, Florida. As a passionate Redken Artist and Certified Hair colorist, Blake's driving force is to cultivate an educational community among hairstylists worldwide. Recognized as a Modern Salon Top 100 Stylist and featured in prestigious publications like Nylon, Teen Vogue, and The Zoe Report, Blake's reputation as a trendsetter is undeniable. But that's not all – Blake wears many hats in the industry. He's a salon owner, a trusted consultant, and a dedicated educator, specializing in the art of hair color, social media wizardry, and leadership.



Adrienne Dara | @Adriennedara

Adrienne Dara, is best known for her bold lived-in blonding techniques and formulations. She works both behind the chair, as well as teaches globally. Her education is both in-person and through her virtual education platform The Lightening Library. She is passionate about helping stylists to grow both professionally and creatively. Adrienne’s mission is to give stylists the skills they need to effectively run their business with clarity and to gain confidence behind the chair.

Tasha Parker | @tashaparkerhair

Whether it's through her programs or her instagram Tasha loves to empower others with education. Her grounding in principles allows her to translate creative colour mastery into salon-friendly, yet time-saving techniques. Due to her social media, she is highly sought after not only in the salon but as well as an educator. Her classes are all about helping stylists grow their colour business and helping them to work smarter not harder. Her ability to breakdown and simplify blonding and her passion for education has led her to acquire multiple nominations. Tasha is a strong believer in the power of social media and how important it is in today's world to market yourself online. She loves being able to help the beauty professionals attract their dream clientele. Her realistic view and ease of teaching will leave you eager to replicate and create.